How Much Does a Squarespace Web Designer Cost?

TL;DR: An experienced Squarespace website designer will charge an average of $3500 to build a Squarespace website, and $4500 to build a website that includes an online store.

Although Squarespace is primarily a website building platform for individuals and businesses to create and manage their own websites (and online stores!) it is also used by thousands of professional web designers. Squarespace is even more powerful when it is in the hands of an experienced designer.

An experienced Squarespace website designer can design a website in a fraction of the time of a new user, saving entrepreneurs from the pain! If you select an experienced Squarespace Expert via the Squarespace Marketplace, there’s also a very good chance that they’ll know about design principles, search engine optimisation (SEO), user experience design, and more besides.

What affects the cost of a website designer?

The cost of a web designer can vary widely, based on a number of factors, including their experience, location and the complexity of the work you require. If you’re looking for the cheapest option possible then you may be able to find a budding designer on Upwork or 99designs who is willing to build a website for $500, but it isn’t something I recommend. Many of these β€œdesigners” won’t have the necessary experience to help you when things go wrong. Often they don’t ask the right questions before they accept a project, so it can fall apart later when they realise that Squarespace doesn’t have a critical feature and cannot meet their requirements.

Experience and Expertise: Web designers with more experience or specialised skills may charge higher rates. If you need someone with a strong portfolio and a history of successful projects, you can expect to pay more for their services.

Specialists: Designers and developers who specialise in ecommerce, user experience, coding, or have a particular niche, may command a higher price. The designer’s level of experience and the demand for their services may also influence their rates.

Location: The cost of a web designer can vary significantly by geographic location. Designers in first world locations will charge more than those in developing countries where the cost of living is much lower.

Type of Website: The complexity of your website can greatly influence the cost. A simple brochure website will be less expensive than an ecommerce site or site that requires lots of customisation.

Hourly Rates vs. Fixed Fees: Most professional web designers charge by the project. They’ll provide a fixed quote before they start any work, and they’ll require partial payment (33% to 50%) upfront. Web designers on sites like Upwork will charge by the hour. This may be fine for small changes to an existing site, but I don’t recommend this for site builds as the costs can escalate over time.

Additional Services: Some web designers may offer additional services such as SEO optimisation, copywriting, graphic design, branding or photography. These services can add to the overall cost.

Average prices

There have been a number of recent surveys to capture average prices for new websites. Here are some typical examples for a Squarespace Website Designer.

  • Standard 5 - 9 page brochure website - $3500

  • Standard website with online store - $4500

  • Online store with advanced features - $10,000

  • Additional pages - $400 each

Note that these aren’t my prices. Contact me if you’d like a quote.

Tips for finding the best web designer

Are they experienced? Are they highly regarded by other Squarespace designers?

Review the designer’s past work and get a feel for their style. Do you like it?

Do they normally work with your business/industry/niche?

You can expect your designer to be very creative, but are they organised too? Do they have a process for managing a website project?

Look at sites they have built. Do you like their

Book in plenty of time. Top Squarespace designers are booked out at least 6-8 weeks (sometimes months) ahead. It pays to engage early.

Share as much information about your project as you can. The more your designer knows, the lower the quotation is likely to be (they won’t add a large percentage to manage the risk of unknowns).

Looking for a Squarespace website designer?

If you’re looking for a Squarespace Expert and you think you’ll be ready to start the project in 8 -10 weeks then I may be able to help. Contact me!

If you need help sooner than eight weeks then you’ll find many Squarespace Experts on the Squarespace Marketplace.